How to Advertise on Facebook with $1 by boosting a post to drive massive traffic

Fact is that all offline and online businesses today needs traffic to grow.

In recent times, social media traffic has turned one of the major sources of traffic to online businesses/blogs/websites.

As a webmaster, the traffic that can be gotten from social media platforms to your webpages can be massive and organic if you know your onions.

No doubt that Facebook till this very moment remains the number 1 social media platform online in terms of daily traffic.

Today, we are going to be showing you how you can easily tap from this Facebook massive traffic to grow your audience and businesses with only $1.

Must read: How do you grow your blog?

As the topic suggests, we will be focusing on how you can advertise on Facebook by boosting of blog/website post for only 1$ in order to reach wider audience than you can imagine.

Facebook have different types of advertising medium for business minded individuals or companies.

The 3 major and most common types of Facebook ads are

1.      Pay per Click method of advertising on Facebook

2.      Pay per Impression advertising

3.      Post boosting pattern of advertising.

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And as you should already know that our interest for the day lies on the post boosting method of advertising and so we will be treating that in details.

How do you boost a post on Facebook with 1$ to reach wider audience?

= => First thing first, for you to boost a particular post from your blog or website to wider audience on Facebook, you will need to be on PC (Desktop version) and have a Facebook fan page. If you don’t have one already, you can easily create one by logging into your Facebook account on a PC and locating the create page link, then fill up the necessary details.

= => Now you have a Facebook page, create a very catchy short message (Advert message) relating to the post that you want to boost with link to the post. Make sure you have a very nice and big enough image related to the post; because statistics show that post boost with nice, clear images attract better attention.

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*Note* After creating your advert message on your Facebook page, before posting it, immediately you insert the link to the post that you are boosting, image to the post drops down with an embedded link to the post, now to keep your post clean, endeavor to delete the initial link to the post, as the image will now serve the purpose.

= => When you have posted the advert message on your Facebook page, you will now see Boost Post option just below the right corner of it, just click on the Boost Post option to initiate the post boost process (Ads manger window pops up).

There in the pop window is where you will now choose your targeting audience and set up your budget, so let’s ride on.

= => For optimal performance, from the Audience section in the ads manager window, click the drop down menu and choose the second option that says “People you choose through targeting”, when you do that, Facebook will now load the default Audience setting consisting of Name of Audience, Country, gender age limits and Others.

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Now it is time to edit it to suit your purpose, by clicking on the edit default audience link just beneath.

*For the Name of audience area, just choose any unique name that best describes your targeted audience.

*then choose a country by typing in the name of the country in the space provided, at this point it is preferable to target only one country since you are operating on a low budget, you can even narrow it down to state or cities by selecting states or cities from the menu, but a country is just OK for now for better performance.

*Coming down to age, you can leave the default age which is set at 18 to 65+, depending on your content, you can even bring the age down say from 15 to 65+, because these days, even kids are internet expert.

*Then in the gender section, choose all i.e. both Men and Women.

*Come down to interest; this is very important, it is like keywords or categories, that best describe the contents you are boosting, you can choose 2 or 3 or more separated by commas

= => Now coming down to maximum budget, the default lowest budget that you will see is either $20.00 or $5.00 but you can edit that manually, so just edit it and input $1.00, it will then load your estimated audience reach for that amount which can range from 1,500 to 4,000 depending on targeted country.

= => Coming down to the default currency, the USD is Ok, so skip that and go down to Number of days drop down menu, click and choose 1 day. This is the number of day(s) your post ads will be served.

= => Come down now and click on the boost option to take you to next and final stage of your campaign set up where you will now add your payment details.

= => In the Add Payment Method Window, choose the credit card radio button, then select your card type (MasterCard preferably for this tutorial), fill in the required credit card details in their various spaces then come down and click on Submit option.

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Hurray! You have succeeded in submitting a post for boosting to a wider audience on Facebook.

Just wait for Facebook to approve your campaign. If you set up everything well as explained, your posts will be approved in due time and Facebook will then deliver your post to the news feed of your audience reach.

If you are happy with this post, kindly use the comment box to express yourself or if you have question pertaining to what you just read, you can equally do same below and I will be glad to reply you.